Action! 🎬

‘Action!’ is an interactive installation that immerses visitors in a hands-on experience of camera movements in cinema. The setup features multiple behind-the-scene filming studios, each showcasing a cinematic technique such as Dolly Zoom, Arc Shot, Zero-Gravity Shot and Mirror Shot.

Cameras in filmmaking are more than just recording devices— they are storytelling tools that shape what audiences focus on. This installation allows audiences to step into the role of the cameraman by exploring classic movie clips demonstrating each technique. By physically playing with the camera, they can simu- late professional cinematographic effects. Their real-time footage is displayed alongside the original movie clip, offering a direct visual comparison and a deeper understanding of the techniques.

As an engaging and educational experience, ‘Action!’ makes the production part of cinema accessible to a general audience. Au- diences not only gain insight into the technical aspects of filmma- king but also leave with their own recorded movie clips, allowing them to share their creations and continue the conversation beyond the exhibition space.